Data protection

Collection of personal data
Personal data is collected where it is necessary for orders, offers, participation in competitions etc. or for the fulfilment of a contractual or legal obligation on our part.

Use of personal data
By providing personal data, you agree that we may collect and use your personal data for marketing purposes. Your personal data may be passed on within the company, not to third parties and may be used for subsequent contact (in particular by e-mail) on the occasion of information about products, services and news. Your personal data may be passed on to third parties who process it on our behalf as vicarious agents or for the provision of certain services, whereby data may also be transferred abroad. It is ensured that such a data transfer only takes place to a country that grants an equivalent level of data protection as Switzerland.

Information on data processing in connection with Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Ireland Limited. If the data controller on this website is located outside the European Economic Area or Switzerland, Google Analytics data processing is carried out by Google LLC. Google LLC and Google Ireland Limited are hereinafter referred to as “Google”.

Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyse how users use the site. The information generated by the cookie about the use of the website by the site visitor (including the abbreviated IP address) is usually transmitted to a Google server and stored there.

Google Analytics is used exclusively with the “anonymize” extension on this website. This extension ensures anonymisation of the IP address by shortening it and excludes any direct personal reference. The extension means that the IP address is shortened beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The IP address transmitted by the corresponding browser within the scope of Google Analytics will not be merged with other Google data.

On behalf of the site operator, Google will use the resulting information to evaluate the use of the website, to compile reports on website activities and to provide the site operator with further services related to website and internet use (Art. 6 para. 1 lit. f DSGVO). The legitimate interest in the data processing lies in the optimisation of this website, the analysis of the use of the website and the adaptation of the contents. The interests of the users are sufficiently protected by the pseudonymisation.

Google LLC. is certified under the so-called Privacy Shield (list entry here) and guarantees an appropriate level of data protection on this basis. The data sent and linked to cookies, user IDs (e.g. user ID) or advertising IDs are automatically deleted after 50 months. The deletion of data whose retention period has been reached takes place automatically once a month.

The collection by Google Analytics can be prevented by the site visitor adjusting the cookie settings for this website. The collection and storage of the IP address and the data generated by cookies can also be objected to at any time with effect for the future. The corresponding browser plug-in can be downloaded and installed at the following link: https://tools.google.com/dlpage/gaoptout.

The site visitor can prevent the collection by Google Analytics on this website by clicking on the following link. An opt-out cookie will be set that prevents future collection of data when visiting this website. etc.